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Electronic Arts unveil new free-to-play business model

Fri Apr 01, 2016 3:28 pm

Citing diminishing returns on their stable of F2P games, EA CEO Andrew Wilson has unveiled a new free-to-play business model that he hopes will bring the company back to healthy profits. ... ess-model/

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Fri Apr 01, 2016 3:34 pm

I lol'd at this one... but cried a little too.

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Fri Apr 01, 2016 4:49 pm

This is what got me - "we're in this business to make money, not make people happy. Except our shareholders, that is." Good one.

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Fri Apr 01, 2016 5:53 pm

"Wilson yelled trying to make his voice heard over a hand dryer."

LOL. Subtlety is the truest sign of good satire.

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Re: Electronic Arts unveil new free-to-play business model

Sun Apr 03, 2016 2:41 pm

'Funny' how things like this always seem to happen this time of year.

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Fri Apr 08, 2016 1:41 pm

This sounds disturbingly plausible to me.


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