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Google just launched an Apple Games rival out of the blue, but is it good?

From YouTube pastimes to overlooked titles, Google’s new Instant Games app is here to give Apple Games some competition on the mobile front.

Google Instant Games: An image of a soldier from Boom Beach and the Google Play Games logo.

Google's tinkering with the Play Store and its gaming division has had some strong developments as of late, especially with the advent of Google Play Games' PC app. However, that doesn't mean Google is taking its eye off the ball of mobile gamers. With seemingly little fanfare, the Instant Games app is live now to download.

Recently, Apple announced its intention to release Apple Games, a brand-new free mobile game application that innovates on the Apple Arcade experience. At a glance, it looks similar to Backbone's fantastic application that accompanies many of its mobile controllers, offering a unified experience for your entire library. Google's response, Instant Games, doesn't seem to be quite there yet.

At present, the app's opening roster of new mobile games primarily includes YouTube Playables, a lineup of HTML5 games built not unlike what you'd see on MiniClip back in the day. You won't find any presidential FPS games or Runescape here like the former, but there are plenty of casual games such as Jetpack Joyride, 8 Ball Pool, and Crossy Road. It doesn't look like Google is spreading much word about Instant Games yet, echoing the similarly quiet launch of YouTube Playables in 2023.

It seems like Instant Games isn't available everywhere yet, although it has a page live on the browser version of the Google Play Store. I searched for the application in my region, the United Kingdom, and it has yet to appear. Google's last update to Instant Games has a deployment date of June 17, 2025. However, the strangest thing about the listing is how brief its description is.

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"Instant games is a collection of fun and challenging H5 games that you can play anytime, anywhere," Google explains. And that's it. No breakdown of Instant Games' features, highlights, and game roster. If you're looking for easy-going titles, then Instant Games is likely worth a try when it hits your area. For now, the Google Play Games app will do just fine.

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