Roblox is huge, that much is clear from the sheer size of its passionate community, but did you know that it’s now worth a staggering $45 billion? Roblox became a publically traded company just yesterday and, as pointed out by GamesBeat‘s Dean Takahashi, is already valued at more than the likes of Electronic Arts ($37.4 billion) and Grand Theft Auto’s Take-Two Interactive ($18.98 billion). Goodness me.
According to info provided by Sensor Tower, Roblox has topped $2.5 billion in lifetime player spending across the App Store and Google Play, with the United States accounting for 65% of the total revenue. The mobile versions generated close to $1.2 billion in 2020 alone.
Roblox, if you’re unfamiliar, is a creative platform that lets you design and play custom-built games, like the incredibly popular Shindo Life and All Star Tower Defense. Roblox is free to play, though you can purchase various items using the game’s virtual currency, Robux, which costs real-world money.
Roblox estimates that it will draw in 37.6 million to 39.6 million daily active users in the first quarter of the year, just in case the numbers above didn’t scream “it’s huge” quite enough.
— Roblox Corp (@InsideRoblox) March 10, 2021