We may earn a commission when you buy through links in our articles. Learn more.

The new EE Game Store is here for all your console needs

The EE Game Store is now up and running, offering deals on Nintendo Switch hardware plus a plethora of other consoles and technology.

Custom image for EE Game Store news with the logo over promotional art

If you’re at a loss where to buy your games and upcoming technology from, mobile network EE is here to help. With the opening of the EE Game Store, the network is leaning into gaming in a big way. This means a fresh campaign utilizing Unreal Engine technology and recognizable landscapes from some of the best open-world games while opening its own online gaming storefront.

The EE Game Store itself is a pretty obvious proposition. It’s a fresh alternative to sites like Amazon or Best Buy that offers stellar deals on all manner of consoles, including Nintendo Switch. Currently, it’s only available in the UK, but with EE’s multiple international partners, there’s a chance that the project could launch in other regions if successful.

The other big part of the EE Game Store project is an upcoming advertising campaign with EE celebrating the world of gaming. While the campaign doesn’t begin until July 27th, you can expect the clip to feature some high-octane and high-quality action thanks to the use of Unreal Engine, plus, as ever with EE, a cheeky bit of Kevin Bacon. Never change, Kev.

It’s clear that EE is concentrating its efforts on the gaming-focused campaign, with the Marketing Communications Director Pete Jeavons offering the following comment. “The new EE Game Store adds another string to our bow as we continue driving forward our ambition of becoming the UK’s number one destination for gaming. Taking cues from the games our customers love the most, this campaign lets gamers across the country, regardless of their network, know that there’s a new destination for all their gaming needs.”

YouTube Thumbnail

With that, you’re up to date on the launch of the EE Game Store. While you’re here, feel free to grab some goodies with our Roblox promo codes and Roblox game codes. The latter includes Grand Piece Online codes, Untitled Boxing Game codes, and Anime Fighters codes.