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ASUS Zenfone 11 Ultra launch introduces a new flagship for 2024

We’ve got all the highlights and key bits of information from the ASUS Zenfone 11 Ultra launch, including those all-important specs.

Screenshot from ASUS Zenfone 11 Ultra launch with an ASUS representative showing off the phone's display

We tuned in to the ASUS Zenfone 11 Ultra launch today to get all the details on the tech brand’s latest offering. With ASUS already releasing the ROG Phone 8 to rave reviews earlier this year, we were expecting great things from the more mainstream flagship, and based on our first impressions, that’s what we’ve got.

Regarding specs, the Zenfone 11 Ultra proves ASUS’s willingness to go up against the big dogs in the industry, including the best Samsung phones and best Xiaomi phones, with its own fresh for 2024 flagship. We’re talking about top-tier performance thanks to a Snapdragon 8 Gen 3 chipset, a generous camera set-up that includes 50 MP wide primary, 32 MP telephoto, and 13 MP ultrawide lenses, and a vibrant LTPO AMOLED display that levels up the gaming and streaming experience of the predecessor.

Of course, it wouldn’t be a new smartphone launch in 2024 without ASUS showing off some of the Zenfone 11 Ultra’s AI capabilities. Like the Samsung Galaxy S24 Series, this new flagship might be ideal for frequent travelers with its AI Call Translator, and creatives also have something to play with thanks to the AI Wallpaper feature, allowing you to create unique backgrounds and lock screens. Admittedly, it’s nothing we’ve not seen from other brands this year, but it’s noteworthy that ASUS is keeping up with the rest of the industry in terms of AI advancements.

If you want to catch up on the ASUS Zenfone 11 Ultra launch yourself, just check out the stream below, and look out for our upcoming review. Before rounding up, it’s worth saying that if you’re slightly confused by the name of this phone, you’re not the only one. There isn’t an ASUS Zenfone 11 base model, just the Ultra, at least at the time of writing. You can always rely on the smartphone industry for peculiar naming conventions.

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There you have it, all the highlights from the ASUS Zenfone 11 Ultra launch. For more on the latest phones, check out our Samsung Galaxy S24 Ultra review and Porsche Design HONOR Magic V2 RSR review, or see our guides to the best Google Pixel phones and the best OnePlus phones.