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What is Instagram?

What is Instagram? Our guide covers everything from reels to the shop so you can understand this hugely popular social media Meta app.

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What is Instagram? This hugely popular image-sharing platform came around a few years after Facebook kicked off the true dawn of social media, but the landscape has changed since then. So if you’re wondering what’s new, and what’s the difference between reels and video posts, then we’ve got you covered.

Below, you can find the answer to ‘what is Instagram?’ where we explain how it works. If you’re looking for a deeper dive on the photo sharing social media platform, we explain how to delete Instagram comments and how to download Instagram in the first place. Then, once you’re wrapped up, check out our guides on the godfather of social media apps by learning how to download Facebook, and explaining the answer to the question of what is Facebook?

Here’s everything you need to answer the question ‘what is Instagram?’

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What is Instagram?

Instagram is a social media platform primarily dedicated to sharing images and videos. Users have a profile where they can post images, which then form a grid below their user information. You can also share stories and reels, which you can learn more about below.

To post an image on Instagram, head into the app and press the plus sign in the top right corner. From there, select ‘post’, then choose the image or video you want to share and follow the instructions that follow. You can add a caption, tags, and filters to your images as you please.

What is Instagram Reels?

Instagram reels are the platform’s take on TikTok, offering you a chance to make short-form video content. These can range from dances to recipe ideas, with lots of different types out there for you to take inspiration from.

To make a reel, head to the Instagram app and press the plus sign in the top right corner. From there, select ‘reel’, then choose the different media you want to include. There are different editing tools you can make use of, too.

What is Instagram shop?

The Instagram shop is a marketplace where you can buy and sell things. You scroll through it in a grid – just tap an image that takes your eye to see the item therein.

Is Instagram free?

Instagram is completely free to use. The only thing that costs money is if you have a business account and want to promote your posts. However, the cost of that is separate. It’s not part of any subscription or membership.

Can I recover a deleted Instagram account?

To put it simply, no, you can’t recover a delete Instagram account. When you get rid of your profile, it’s permanent with no way back; if you decide to return to the social media platform, you need to create a new account, meaning you will have lost all of your pictures, follows, and followers, so make sure this is what you want before you do anything.

There ya go, friends. What is Instagram? Well, now you know. For more, check out our what is Paramount Plus, what is Spotify, and what is Apple Arcade guides.